Seattle Aquarium

Posted in Photography

Ianiv took this picture at the Seattle Aquarium where the Gnomdex social was held on Friday night.

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A quote on life

Posted in Opinion

I was reading Sidney Poitier’s The Measure of a Man today (which by the way is an amazing and inspirational read) when I came across a passage I just had to share. It really sums up my feelings about my job:

Freud once said that life is love and work. But if you do bad work, it can’t provide the meaning in your life that you need from it. I feel most critical of myself when I notice any trace of slovenliness in my work. My work is me, and I try my damnedest to take very good care of me… [pg 161]

I think that’s an amazing way to put it. I think that whatever you do, and however much you like what you do, you should always put yourself into it. Whether you work at McDonald’s or some Fortune 500, you should feel proud at the end of the day that you lived up to your own expectations.

Sidney Poitier mentions how, in the end, our legacies are our love, our work, and our families. I’d rather know that I gave something of myself in my work, and feel proud of my contributions, than to end any day with the personal dissatisfaction of slacking off.

I consider it a great honor to have the opportunities I do. I feel very lucky. I believe I have a huge obligation to fulfill this role I’ve been given, and to do what I can to pass on knowledge to others. I don’t believe in hoarding knowledge, and think that the biggest contribution one can make on the world is to give of oneself – in work as well as in life.

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Top 10 SEO tips

Posted in Blogging, Marketing

I’m a big fan of simplicity when it comes to SEO. I am not into following every latest trend or trick. I think far too much detracts from the most important part of blogging – writing.

Therefore, when I work with my bloggers, I keep it simple.

TOP 10 SEO TIPS:

  1. Set out strong categories. It’s a very basic step, but often not considered effectively.

    • Keep it simple
    • Research – know your top search terms, and compare like searches
    • Emphasize your keywords, even if it requires repetitiveness (like celebrity names or show names used in various ways)
    • Organize – I have moved towards using category hierarchies on almost all our b5 blogs in order to increase the number of categories for SEO while also maximizing navigation ease for the readers
  2. Name your images. This populates greater keywords into the post, and also promotes Google Image traffic

    • image-name-01.jpg where "-" is a space and numbers are used for multiple images
    • Image Description Text in Title / Alt Text areas
  3. Use effective titles. Short, with strongest keywords first.
  4. Use text effects (bold or header code) – also good for readers on longer posts
  5. Use bullets and other lists, when appropriate – they tend to lean towards search friendly phrases
  6. Use tags – both general tags (which lend themselves well to general searches) and specific tags. As many as appropriate.
  7. Promote yourself – use services such as Digg, Reddit or Stumbleupon, as well as forum participation, to promote your posts
  8. Participate on other blogs – leave useful comments on other sites. In many cases, this becomes a link back, and in best cases, will lend to those authors noticing you and linking to you in future
  9. Watch your text length - don’t let images or video clips live on their own. Describe them in enough text for search engines to appropriately identify your posts.
  10. Use Pages to summarize and link to important posts

    • Depending on your setup, these can be more optimally positioned for SEO as they will usually be blog-name/page-title.
    • Effective pages will give you the opportunity to highlight your most popular content – to link to many posts on your site. Examples include Top 10 lists, Popular Post excerpts, TV Spoilers, Celebrity Biographies

SEO does not have to be complicated. The best SEO tips are things you can do every day to make your site better.

At b5, I can skip past one important area (posting regularly), because of our contract & topic areas, but for many sites, this should not be overlooked.

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b5 is hiring

Posted in Professional Blogging

I’m hiring for quite a number of blogs right now through b5. If you are interested, or know someone who is interested, in any of the below jobs, send them over to the listings to apply.

  1. Avril Lavigne
  2. Christina Aguilera
  3. Ugly Betty
  4. 24
  5. Comedy / Sitcoms

I am getting a fair number of applications, so apply soon if interested.

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Arieanna Simpson

Posted in Funny, Games, Movies

I’ve been Simpsonized. Fun little program to turn yourself into a Simpsons character. They start with a recommended profile based on a picture, then you can customize it.

Saw the Simpsons movie this weekend. Wasn’t overly impressed. There were some funny parts, but in general I didn’t find it very funny. I suppose after many years, it’s hard to come up with new plot lines and jokes.

hat tip to Derek Tags: , ,



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